The WORTH II partnership project aims to strengthen the competitiveness of small and medium-sized enterprises in the fashion industry and lifestyle sector, increasing their innovation capacity and helping them in the transition to climate neutrality and digital leadership. The project builds on the successful WORTH I project and is funded under the European Union’s COSME programme. By the end of WORTH II, at least 200 transnational partnerships will have received tailored support and coaching in defining and creating innovative products, services and business models.

In October, WORTH II hosted an info day for the promotion of its first call for proposals. Through this Open Call, WORTH II aims to become Europe’s largest incubator programme for creatives. They will offer market-based financial support for the development of innovative products, services or business models with a higher added value, and a coaching programme and advisory services tailored to the needs and specificities of the different partnerships. They will also facilitate market-positioning and professional contacts between members of partnerships and other key players by organising networking activities and participation in relevant design events and exhibitions. The call is open to applicants from the Western Balkans and will remain open until 2 February 2022.