#EUandYOU for
GREEN, DIGITAL, CONNECTIVITY and GROWTH
in the Western Balkans

Together it's possible

The EU’s Economic and Investment Plan for the
Western Balkans will bring the region closer to the EU!
Worth almost €30 billion, this is our chance to join forces to emerge stronger from the pandemic and unlock opportunities for future growth.

The European Union supports numerous initiatives that aim to improve the lives and future opportunities of young people in the Western Balkans.
In cooperation with Western Balkan partners, the EU invests in the future of youth through programmes covering many areas, such as education, training and sport, entrepreneurship, culture and creativity, and research and innovation.

Together, ready for recovery, ready to look forward.

Green

Environment and climate / Clean energy

Climate change is the defining crisis of our time. Our environment and ecosystems are under ever-increasing pressure. The Western Balkans is one of the regions in Europe most affected by climate change, and this trend is expected to continue. In line with the European Green Deal, protecting the natural environment and tackling climate change are at the heart of the EU Economic and Investment Plan (EIP), and the flanking Green Agenda for the Western Balkans.

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Digital

Digital future

Digitalisation touches on every aspect of our lives today, from transport to healthcare, education to shopping. Improving internet access and digital skills is crucial to make sure that no one is left behind. But digitalisation challenges in the Western Balkans are significant. That’s why supporting the digital transformation is at the core of the EU’s Economic and Investment Plan for the region.

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Connectivity

Sustainable transport

Better transport links and infrastructure can transform a region or community, and drive growth and wider benefits. However, transport infrastructure in the Western Balkans lags behind much of the rest of Europe, in both quality and density. Building on work over decades, with the Economic and Investment Plan, the EU is stepping up investment in transport to bring about faster, safer, greener solutions.

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Growth

Private sector and human capital

A competitive economy and fair society in the Western Balkans is good for the region and good for Europe. The EU has long supported economic and social development in the Western Balkans yet gaps remain. The EU is already behind many initiatives to make the private sector more competitive, help small businesses, support research and innovation, and training for young people. But more is needed – and this is where the EU’s Economic and Investment Plan for the Western Balkans comes in!

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Facts and figures

The Economic and Investment Plan (EIP) is equivalent to 1/3 of the GDP of the Western Balkan region

The EIP brings unprecedented resources of almost €30 billion to the Western Balkans

The EIP = €9 billion
of EU funding leveraging up to €20 billion
of investments

EU companies account for +60% of Foreign Direct Investment in the Western Balkans

The EU is #1 donor,
trading partner
and investor of the Western Balkans

The EU accounts for 70%of total trade of the Western Balkan region

Meet our Influencers

In these videos, we hear from a number of special people from the region, active in areas highlighted by our campaign and at the heart of the EIP. From green to growth, connectivity to digital, these individuals tell us about their achievements, challenges they’ve faced, and where EU support can make a difference. Watch the interviews!

Watch the TV spot

Culture, values, people… what makes our present and our past big, will shape our future together.
Making us stronger, empowering young people to create the change.

Our Stories

You’ll soon be able to find out more information about the EIP-supported projects as they develop in your area. In the meantime, dive into some of our stories about projects in the fields of green, digital, connectivity and growth that have already come to life with support from the EU.

The EIP brings support to the next level. But this builds on decades of support to people and communities right across the Western Balkans. Take a look.

#EUandYOU for
GREEN, DIGITAL, CONNECTIVITY and GROWTH
in the Western Balkans

Together it's possible

The EU’s Economic and Investment Plan for the
Western Balkans will bring the region closer to the EU!
Worth almost €30 billion, this is our chance to join forces to emerge stronger from the pandemic and unlock opportunities for future growth.

Green

Environment and climate / Clean energy

Digital

Digital future

Connectivity

Sustainable transport

Growth

Private sector and human capital

Facts and figures

Meet our Influencers

Miloš Milisavljević

Milica Boca

Borce Stamenov

Dino Hajrić

Blerta Basholli

Rona Nushi

Watch the TV spot

Our Stories

From crisis to opportunity: A new era for trade in the Western Balkans

Solidarity in Action: EU’s Response to Devastating Floods in Bosnia and Herzegovina

Made of Us- An EU Western Balkans Road Trip

Using arts and culture to unite a divided community

Culture Connects people and initiatives

CEMPROM’s green revolution: How the EU is helping a Serbian business lead the way in sustainability

Download the digital kit

Social Media Kit
General Visual

Social Media Kit
GREEN

Social Media Kit
DIGITAL

Social Media Kit
CONNECTIVITY

Social Media Kit
GROWTH

#EUandYOU for GREEN, DIGITAL, CONNECTIVITY and GROWTH in the Western Balkans

Together it's possible

The EU’s Economic and Investment Plan for the Western Balkans will bring the region closer to the EU! Worth almost €30 billion, this is our chance to join forces to emerge stronger from the pandemic and unlock opportunities for future growth.

Green

Environment and climate / Clean energy

Digital

Digital future

Connectivity

Sustainable transport

Growth

Private sector and human capital

Facts and figures

Meet our Influencers

Miloš Milisavljević

Milica Boca

Borce Stamenov

Dino Hajrić

Blerta Basholli

Rona Nushi

Watch the TV spot

Our Stories

From crisis to opportunity: A new era for trade in the Western Balkans

Solidarity in Action: EU’s Response to Devastating Floods in Bosnia and Herzegovina

Made of Us- An EU Western Balkans Road Trip

Using arts and culture to unite a divided community

Culture Connects people and initiatives

CEMPROM’s green revolution: How the EU is helping a Serbian business lead the way in sustainability

Download the digital kit

Social Media Kit General Visual

Social Media Kit GREEN

Social Media Kit DIGITAL

Social Media Kit CONNECTIVITY

Social Media Kit GROWTH

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#EUandYOU for
GREEN, DIGITAL, CONNECTIVITY and GROWTH
in the Western Balkans

The EU’s Economic and Investment Plan for the
Western Balkans will bring the region closer to the EU!
Worth almost €30 billion, this is our chance to join forces to emerge stronger from the pandemic and unlock opportunities for future growth.

Social Media Kit
General Visual

Social Media Kit
GREEN

Social Media Kit
DIGITAL

Social Media Kit
CONNECTIVITY

Social Media Kit
GROWTH