At the end of April 2026, Belgrade became a meeting point for journalists, communicators, entrepreneurs, Young European Ambassadors, and EU representatives from across the Western Balkans during the “Content Creation Hub” event organised by WeBalkans under the EU With YOU campaign. Bringing together participants from across the region, the event focused on one important question: how to make EU support more visible, tangible, and closer to citizens and local communities.
Throughout the two-day event, YEAs actively contributed to discussions and collaborated on creating engaging and interactive content aimed at informing young people and wider audiences across the Western Balkans. The thematic sessions explored the region’s economic development from different perspectives, highlighting the impact of the Western Balkans Investment Framework, support for green and competitive small businesses, and the Growth Plan for the Western Balkans as a key driver of economic transformation and regional integration.
As the first in a wider series of regional events planned under the EU With YOU campaign, the Belgrade Creative Hub showed the importance of dialogue, cooperation, and storytelling in bringing citizens closer to the European Union and its opportunities. By connecting policies with people on the ground, it showed that economic development is not only about numbers and frameworks, but also about creating real opportunities for businesses, workers, and communities. It demonstrated how cooperation, sustainable investment, and closer integration with the European market can drive long-term prosperity and shared growth across the region.
Please wait while your video is being uploaded...
Don't close this window!