{"id":3161317,"date":"2023-03-21T15:27:39","date_gmt":"2023-03-21T15:27:39","guid":{"rendered":"https:\/\/webalkans.eu\/bontex-innovating-the-garment-industry-in-bosnia-and-herzegovina-2\/"},"modified":"2023-03-21T15:27:39","modified_gmt":"2023-03-21T15:27:39","slug":"bontex-innovating-the-garment-industry-in-bosnia-and-herzegovina-2","status":"publish","type":"post","link":"https:\/\/webalkans.eu\/bs\/bontex-innovating-the-garment-industry-in-bosnia-and-herzegovina-2\/","title":{"rendered":"Bontex: Inoviranje modne industrije u Bosni i Hercegovini"},"content":{"rendered":"\nInspirativna pri\u010da o povratku uspje\u0161nog preduzetnika u domovinu.\r\n\r\n

Senaid Husi\u0107 je napustio svoju domovinu, Bosnu i Hercegovinu, krajem 1980-ih. Kako je privreda Jugoslavije propadala, preselio se u \u0160vajcarsku sa \u017eeljom da osigura bolji \u017eivot za sebe i svoju porodicu. Tokom nekoliko\u00a0 godina, bio je na razli\u010ditim upravlja\u010dkim pozicijama u razli\u010ditim industrijama, uklju\u010duju\u0107i sektor informacione tehnologije. Nakon uspje\u0161ne poslovne karijere i provedenih vi\u0161e od 25 godina u \u0160vajcarskoj, Senaid je odlu\u010dio da se vrati u svoju zemlju porijekla po\u010detkom 2000-ih i osnuje preduze\u0107e u Bosni i Hercegovini. U dogovoru sa svojim poslovnim saradnicima i prijateljima u \u0160vajcarskoj, odlu\u010dio je da ulo\u017ei u fabriku posve\u0107enu proizvodnji ko\u0161ulja, \u0161to je dovelo do osnivanja Bontex-a 2004. godine.<\/p>\r\n\r\n\r\n\r\n

\u201cTrenutno, dominiramo na oko 80% tr\u017ei\u0161ta ko\u0161ulja u \u0160vajcarskoj, a vremenom \u0107emo, uspostaviti jo\u0161 jedno me\u0111unarodno partnerstvo u Austriji, gdje isporu\u010dujemo medicinsku odje\u0107u. Posljednjih godina, sara\u0111ivali smo i sa partnerima u Njema\u010dkoj i drugim zemljama.\u201d<\/strong><\/h2>\r\n\r\n

U po\u010detku, Bontex je anga\u017eovao oko 50 zaposlenih i u\u0161ao je u partnerstvo sa jednim \u0160vajcarskim preduze\u0107em za izvoz ko\u0161ulja u \u0160vajcarsku. Ovo partnerstvo se zna\u010dajno pro\u0161irilo tokom vremena. Admira Ba\u0161i\u0107 radi kao generalni direktor u Bontex-u vi\u0161e od sedam godina. \u201cTrenutno, dominiramo na oko 80% tr\u017ei\u0161ta ko\u0161ulja u \u0160vajcarskoj, a vremenom \u0107emo, uspostaviti jo\u0161 jedno me\u0111unarodno partnerstvo u Austriji, gdje isporu\u010dujemo medicinsku odje\u0107u. Posljednjih godina, sara\u0111ivali smo i sa partnerima u Njema\u010dkoj i drugim zemljama,\u201d obja\u0161njava Admira.<\/p>\n

Dalje Admira nastavlja: pored visokokvalitetnih proizvoda, klju\u010d njihovog uspjeha le\u017ei u blizini njihove fabrike zemljama EU. \u0160tavi\u0161e, za razliku od svojih konkurenata, oni su u stanju da obra\u0111uju narud\u017ebe u malim koli\u010dinama. Uprkos snabdijevanju brojnih kompanija i brendova tokom godina, Bontex se ranije nije prodavao pod sopstvenom etiketom. \u201cMnogo smo ulo\u017eili u tehnologiju i na\u0161u radnu snagu i nismo imali priliku da se fokusiramo na brendiranje i marketing vlastitih proizvoda,\u201d obja\u0161njava Admira. Me\u0111utim, prilika se ukazala sa pozivom za dostavljanje prijedloga koji je pokrenuo program EU4 Business koji finansira EU, a koji je pomagao preduze\u0107ima u Bosni i Hercegovini da se oporave od pandemije Covid-19. Uz podr\u0161ku programa EU4 Business recovery, Bontex je pokrenuo novu web stranicu i online prodavnicu, osnovao dizajnersku jedinicu unutar preduze\u0107a za kreiranje dizajna Bontex brenda i nabavio kvalitetne tekstilne tkanine za nove linije proizvoda.<\/p>\r\n\r\n

\u201cNa\u0161 dizajnerski tim, koji \u010dini pet mladih kolega, ostvario je impresivne rezultate i optimisti\u010dna sam u pogledu budu\u0107nosti na\u0161eg preduze\u0107a. Imamo \u0161ansu i pokazali smo da mo\u017eemo opravdati to povjerenje.\u201d<\/strong><\/h2>\r\n\r\n

O projektu <\/strong><\/p>\n

EU4Business je projekt EU koji ima za cilj ja\u010danje kapaciteta Bosne i Hercegovine za ekonomski rast i zapo\u0161ljavanje podsticanjem konkurentnosti i inovativnosti u odabranim sektorima. Ima bud\u017eet od 16,1 milion eura: 15 miliona evra finansira Evropska unija i 1,1 milion evra Savezna Republika Njema\u010dka.<\/p>\n

EU4Business je dio Strategije lokalnog razvoja njema\u010dkog Federalnog ministarstva za ekonomsku saradnju i razvoj \u2013 Program lokalne samouprave i ekonomskog razvoja u Bosni i Hercegovini.<\/p>\r\n\r\n

Uz nedavno dobijenu podr\u0161ku programa EU4 Business recovery, Bontex predvi\u0111a rast prihoda od 30%\u00a0 u bliskoj budu\u0107nosti. \u201cNa\u0161 dizajnerski tim, koji \u010dini pet mladih kolega, ostvario je impresivne rezultate i optimisti\u010dna sam u pogledu budu\u0107nosti na\u0161eg preduze\u0107a. Ukazala nam se prilika i pokazali smo sposobnost da opravdamo to povjerenje.\u201d Admira ka\u017ee.<\/p>\n

Trenutno, Bontex ima radnu snagu od 200 zaposlenih, a planiraju da pove\u0107aju ovaj broj na preko 300 u narednim godinama. Dodatno, planiraju da nastave ulaganje u tehnologiju i marketing svog brenda.<\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

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